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Jul 27, 2010

Further on Naomi in Ann Taylor Fall Ad Campaign

She's the one.

Naomi Watts is the latest famous face to grace an Ann Taylor campaign.

"Ann Taylor's new fall collection makes getting dressed fun again," Watts said.

In the new ads, Watts wears leopard prints, perfect little black dresses, gorgeous statement jewelry, and coats from the company's fall collection, which was inspired by Ernest Hemingway's "A Moveable Feast."


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Among her favorite pieces? "I just melt into the cardigans," she tells. "You can wear them all day and feel cozy."


"The Ann Taylor woman is... smart, she's sexy, and she cares about how she looks," Watts tells SL . "She wants to be comfortable and wants a head-to-toe look that makes her feel good and strong and confident."

Since this company relaunched as a hipper version of itself last year, a star face has been de rigueur for its campaigns. Starting with Heidi Klum last fall, Ann Taylor then moved on to Milla Jovovich in the spring.

Interestingly, both women were famous for being models before branching out. While Aussie Watts did model in Japan before her U.S. breakthrough roles in "Mulholland Drive" and "The Ring," she is known primarily as an actress in this market.

The campaign was shot by Peter Lindbergh and will debut in September issues, including Elle, Glamour, Harper's Bazaar, InStyle, Marie Claire, More, Vanity Fair, and Vogue as well as in Ann Taylor stores.

SL hopes Watts was photographed with her chic, new hair.

- SL

4 comments:

bako said...

Wow! Speechless.

zero said...

Beautiful.

amy said...

Fantastic. I feel happy for her.

Anonymous said...

Beautiful shots. Thanks for posting.